We build your product
like it's ours.

Most agencies optimize for billing hours. We optimize for outcomes. That's not a tagline — it's how we've always worked, because we come from the product side.

What we believe

The best software gets built when engineers understand the business, not just the spec. We don't just take requirements and ship code — we think about your users, your constraints, and what actually needs to happen for your product to succeed. Every project gets the same ownership we'd bring to our own product.

Why it works

Founders, not vendors

We've built products from scratch and taken them to market. We think about your product the way a co-founder would — not as a ticket to close.

Direct access to senior engineers

No project managers relaying messages. You work directly with the engineers building your product, with full transparency on progress and decisions.

We move fast without cutting corners

We use AI-assisted development to move at startup speed while maintaining production-grade quality. Fast doesn't mean sloppy.

Where this comes from

Our founder was a founding engineer at Tajir (YC W20) — a B2B marketplace serving 15,000+ stores across Pakistan — where he built warehouse operations algorithms, stock transfer systems, and the internal tools that powered the business. Later, as Docflow's engineering partner, we helped build an AI-powered healthcare SaaS that scaled to 10+ customers in 6 months. Docflow's co-founder brought exceptional technical depth, and that collaboration raised the bar for how we run projects at Radsoft.

How we work

01

Discovery

We start with a conversation — not a sales pitch. We learn about your product, your users, and what success looks like.

02

Scope & Plan

We define what we're building, how long it takes, and what it costs. No surprises, no scope creep without your sign-off.

03

Build & Ship

We build in short cycles with regular check-ins. You see progress every week, not a big reveal at the end.

04

Support & Grow

After launch, we stick around. Bug fixes, new features, scaling — we grow with your product as long as you need us.

Small team,
senior engineers.

A small team that ships fast and takes ownership of outcomes. You work directly with the engineers building your product — full transparency on who's doing what.

Ali Sajjad Rizavi

Ali Sajjad Rizavi

Founder & Project Lead

Ex-founding engineer at Tajir (YC W20) and Docflow. Leads architecture, development, and client delivery.

LinkedIn
B

Bilal

Software Engineer

Former Unity game engineer. Now builds AI automations and integrations across Retool, Make.com, and GoHighLevel.

T

Talha

Software Engineer

Former mobile engineer at Marham. Product and healthcare domain experience.

Let's have a
conversation.

Not a sales call — a real conversation between two people solving a problem. You'll leave with clarity either way, whether we work together or not.

Prefer to schedule directly? Book a time